Privacy Policy

1. Introduction

This Privacy Policy explains how we collect, use, disclose and protect your personal information when you use our website, online services, software portal, and any related systems.

By using our website or creating an account, you agree to this Privacy Policy.

2. Information We Collect

2.1 Information you provide directly

We may collect personal information when you:

• Create an account to access our software
  • Name
  • Email address
  • Password (encrypted)
  • Company details (optional)
• Submit our contact form
  • Name
  • Email address
  • Phone number
  • Message and enquiry details
• Complete ad-hoc registration or sign-up forms hosted through Microsoft (e.g., webinars or events)
  • Information requested on the form
  • Any additional information you choose to provide
• Make an online payment via PayPal
  • PayPal may collect billing and payment information
  • We do not store your financial information
  • We may store PayPal transaction IDs for accounting and licensing purposes
  • Online payments are optional and purchase orders are also acceptable

2.2 Automatically collected information

When you visit our website or log into our software portal, we may automatically collect:

• IP address
• Browser type and version
• Operating system
• Device identifiers
• Referral sources
• Pages visited and time spent on the site

2.3 Analytics information

We use Google Analytics to understand how visitors use our website. Google Analytics collects:

• Page views and navigation paths
• Session duration
• Approximate geographic location
• Browser and device metadata
• Aggregate usage information

Google Analytics data is processed in accordance with Google’s Privacy Policy.

3. How We Use Your Information

• Providing access to our software
• Managing user accounts and authentication
• Responding to enquiries and support requests
• Delivering downloads, licences, or documentation
• Processing online payments (via PayPal)
• Conducting webinars, events, and technical sessions
• Sending marketing emails through Mailchimp (only if you opt in)
• Monitoring website performance and improving user experience
• Ensuring security and preventing misuse of services
• Complying with legal and regulatory obligations

4. Marketing Emails

• We may email product announcements, release notes, trial reminders, or technical updates related to your software.
• Marketing emails via Mailchimp. You may unsubscribe at any time using the link included in each email.
• Mailchimp may process your email address and analytics related to email engagement.

5. Third-Party Services We Use

5.1 Mailchimp

• Email marketing

5.2 PayPal

• Online payments
• Payment confirmation
• Transaction processing

(Financial data is handled directly by PayPal.)

5.3 Microsoft (Forms, Azure or related services)

• Ad-hoc forms
• Event registration

5.4 Google Analytics

• Website analytics and traffic understanding

We do not sell or rent personal information to any third parties.

6. Legal Basis for Processing (GDPR if applicable)

• Consent – marketing emails, contact forms, webinar sign-ups
• Contract – providing access to trial or commercial software
• Legitimate interest – website analytics, security, fraud prevention
• Legal obligation – accounting and tax record requirements

7. Data Retention

We retain personal information only as long as necessary to:

• Maintain user accounts
• Provide software access
• Complete transactions and comply with financial laws
• Respond to enquiries and support requests
• Meet legal obligations

Users may request deletion of their data at any time.

8. Data Security

We take reasonable steps to protect your data, including:

• HTTPS encryption
• Access controls
• Encrypted password storage
• Regular security updates to Strapi and backend services
• Restricted data access to authorised personnel only

However, no online system is completely secure.

9. Your Rights

Depending on your jurisdiction, you may have rights to:

• Access personal information we hold about you
• Request correction or deletion
• Withdraw consent for marketing
• Request a copy of your data
• Restrict or object to processing

To exercise any of these rights, please contact us via our contact form.

10. International Transfers

Your personal data may be transferred to service providers located outside your country (e.g., USA for Mailchimp, Microsoft, Google). We take reasonable steps to ensure adequate data protection consistent with applicable laws.

11. Cookies

We may use cookies for:

• Functionality (account login, session management)
• Analytics (Google Analytics)
• Tracking referrers and campaign performance

Users may disable cookies in their browser settings, though some services may not function properly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be published on this page with the updated date above.